London, 22nd February 2016 – NEC Corporation will be launching Cloud Store at this year’s Mobile World Congress (22-25 February in Barcelona). Cloud Store is a unique cloud brokerage public marketplace that enables ICT service providers to offer their customer organizations ready-to-use business applications from the cloud.

The one-stop shop marketplace, that can be fully branded by NEC’s channel partners, is fully managed by NEC in a Tier 3 datacenter with all registering, ordering and billing capabilities included. It contains a rich and expanding catalogue of market leading applications addressing the business needs of any company worldwide, including Collaboration, Security and Productivity enhancing applications, such as Microsoft Office 365.

Since 2009 NEC has been paving the way with cloud broker solutions, such as ncbs (NEC cloud brokerage suite), that include ordering, activation, management services as well as pre- and post-sales support for telecom carriers. Building on this experience, NEC’s Cloud Store is now providing similar opportunities to resellers, system integrators and other channel partners targeting the SMB and enterprise market.

Expanding Services portfolio
“We see great opportunity and benefits for our current channel partners, integrators and service providers, to expand their offering with cloud applications on top of their current services portfolio,” said Paul Kievit, President and Head of NEC Enterprise Solutions in EMEA. “Cloud Store enables them to compete with Telco-OTT players without the need to invest in commercial negotiations with ISV’s, application vendor boarding and the technical integration of marketplace settlement. NEC provides all of this off-the-shelf and ready-to-use.”

The low investment levels and flexible setup of this truly OPEX / revenue sharing model make it an attractive business enhancing proposition for even small-sized ICT resellers eager to protect and expand their business with existing and new customers and expand their offering to include services. To support this NEC offers its channel partners a broad selection of applications and services that can be consulted in NEC Cloud Partner Portal (www.neccloudpartner.com).

ICT service providers welcome to join NEC’s Partner Eco-system
NEC will demonstrate Cloud Store at Mobile World Congress and invites service providers, application vendors, channel partners and those interested in becoming one to visit the NEC cloud booth in Hall 3, stand 3N10. Visitors will be able to experience the easy navigation and rich user experience Cloud Store provides and discuss with experts how to take advantage of the opportunity it offers in this fast growing market.

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About NEC Corporation
NEC Corporation is a leader in the integration of IT and network technologies that benefit businesses and people around the world. By providing a combination of products and solutions that cross utilize the company's experience and global resources, NEC's advanced technologies meet the complex and ever-changing needs of its customers. NEC brings more than 100 years of expertise in technological innovation to empower people, businesses and society.  For more information, visit NEC at http://www.nec.com.

Based on its Mid-term Management Plan, the NEC Group globally provides "Solutions for Society" that promote the safety, security, efficiency and equality of society. Under the company's corporate message of "Orchestrating a brighter world," NEC aims to help solve a wide range of challenging issues and to create new social value for the changing world of tomorrow. For more information, please visit
http://www.nec.com/en/global/about/solutionsforsociety/message.html.

NEC is a registered trademark of NEC Corporation. All Rights Reserved. Other product or service marks mentioned herein are the trademarks of their respective owners. ©2016 NEC Corporation.

About NEC Enterprise Solutions:
NEC Enterprise Solutions provides IT & Communication solutions to small, medium and large enterprises in both the private and public sectors. Designed for open connectivity, high availability and flexible growth, our innovative solutions incorporate the latest voice, data and video technologies and enable real-time, collaborative working, increased productivity and customer satisfaction. Our servers, storage solutions, software and virtualized workstations enable businesses to maximize operational efficiency, performance and profitability.

NEC Enterprise Solutions serves its customers across EMEA (Europe, Middle East & Africa) through a network of direct sales organizations, business partners and value-added resellers. For more information, please visit: http://www.nec-enterprise.com.

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